CHECK A PUBLIC CHANNEL

Check any public YouTube channel's engagement rate

Paste a YouTube @handle, channel link, or a link to one of its videos. Kabo reads the channel's recent public videos and shows likes plus comments per 100 views, next to the band for channels of that size — free, with no YouTube login required.

This view-based rate measures how people reacted to the videos they actually saw. For sponsorship math, pair it with subscriber count and median views in the YouTube Money Calculator, and note that follower-based pricing tools expect a different kind of engagement input — do not paste this percentage into them unchanged.

01

Paste the channel

A @handle, a channel URL, or a link to any of its videos all work. The channel must be public so Kabo can read its recent videos.

02

We read recent public videos

Only videos that publish views, likes, and comments enter the calculation. Videos with hidden counts are left out, and the sample size is shown with the result.

03

Read the rate against channel size

See the rate per video, the median views of the sample, and where the rate falls among the published bands for that subscriber range.

How this YouTube engagement rate is calculated

For each sampled video Kabo divides likes plus comments by that video's views, then averages those per-video rates. Shares and saves are not public on YouTube, so they are not part of the number. Subscribers are shown for context and for picking the comparison band, but they are never the denominator.

Why YouTube engagement is measured by views, not subscribers

YouTube distributes most videos through recommendations and search, so a large share of views comes from people who do not subscribe. Dividing by subscribers would reward channels whose audience left and punish channels that reach far beyond their subscriber base. Every widely published YouTube benchmark uses views as the denominator, which is also why an Instagram rate by followers cannot be compared with this number.

Where the comparison bands come from

The bands are provisional (September 2026) and taken from published YouTube view-rate benchmarks by channel size: OpusClip's engagement benchmark and SociaVault's figures across 75,000 channels. Kabo shows the source with every result and will recalibrate the bands as its own sample grows. Treat a band as a rough peer comparison, not as a verdict on the channel.

What a public check can and cannot see

Kabo reads public data: subscriber count, recent videos, views, likes, and comments. Watch time, click-through rate, retention, traffic sources, returning viewers, and revenue are private to the channel owner and appear nowhere in this result. For your own channel, read this rate next to YouTube Studio rather than instead of it.

NEXT STEP

See how many likes and comments every 100 views earn.

Compare channels of a similar size with the same formula, or track one channel over time. For sponsorship decisions, pair the rate with median views, audience fit, and conversion evidence rather than treating one percentage as the price.

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Frequently asked questions

How do I calculate engagement rate on YouTube?

Divide a video's likes plus comments by its views, then multiply by 100. Kabo applies that to each recent public video and averages the results, so one unusually large video does not decide the whole number.

What is a good engagement rate on YouTube?

It depends on channel size, and smaller channels normally run higher. Published benchmarks put typical channels under 10,000 subscribers around 4–8% by views and channels above a million around 0.5–2%. Kabo shows the band for the channel you checked, with its source.

Why is the denominator views and not subscribers?

Because most YouTube views come from recommendations and search rather than the subscriber feed. A subscriber-based rate would say more about how old a channel is than about how people react to its videos, and no published YouTube benchmark uses it.

Can I compare this with an Instagram or TikTok rate?

Compare it with TikTok, which is also measured by views, but not with Instagram: Kabo's Instagram calculator divides by followers, which is the convention there. Two rates with different denominators are different measurements, not a better and a worse account.

Which videos are included?

The channel's recent public videos that publish views, likes, and comments. Videos with hidden likes or comments are excluded rather than counted as zero, and the sample size is shown so you can see how much the result rests on.

Why can the rate change between checks?

New uploads enter the sample and public counts keep moving. Treat the result as a snapshot, and use the same method when you compare channels or dates.

Is the calculator free, and what is sent?

It is free with no signup for three lookups a day, shared with Kabo's Instagram and TikTok engagement calculators; sign in free to keep going after that. The channel you enter is sent to Kabo's lookup service to read public channel and video data. Public results may be cached briefly to keep the tool fast.

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